SERP's Up | Writing Helpful Content Ain't Easy
Description
Why is it so easy to get helpful content so wrong?
Wix’s Mordy Oberstein and Crystal Carter are joined by Search Engine Journal’s Managing Editor, Ben Steele, to analyze content-focused SEO and how you can write great content that actually has meaning.
Plus, we go straight to the source to see what Google’s People Also Ask tells us about how Google sees ‘good content’.
We put the helpful into content this week as we teach you how to create content that your audience will crave on this episode of the SERP’s Up SEO Podcast!
Key Segments
[00:02:09 ] What's On This Episode of SERP's Up?
[00:04:03 ] Focus Topic of the Week: Creating Good Content
[00:05:05 ] Focus Topic Guest: Ben Steele
[00:31:42 ] Fun with People Also Ask
[00:39:16 ] Snappy News
[00:48:05 ] Follow of the Week
Hosts, Guests, & Featured People:
Resources:
Google Ranking Systems & Signals 2024
The Rise of Situational Content
News:
Google: Sometimes Search Experiments Conflict Causing Issues
13 SEO takeaways from Google’s Elizabeth Tucker at SMX Advanced
United States
